About Us

Concept Reality Sdn Bhd (CRSB) is an information technology (IT) based company pledged to provide advance Information Management Solution to various industries or organizations in Malaysia. CRSB was founded with an ultimate objective to work together with customers; turning their precious concepts in terms of improving their businesses into reality by leveraging the power of information technology (IT).

Established in year 2004, targeting a wide array of customers from any industries; we listen to our customers’ needs; analyze customer problems and propose advance IT solution to meet their actual requirements.


Being an IT based company, our vision is to excel in the following areas:

  • IT Consultancy & Services in Business Process Automation
  • IT Consultancy & Services in IT Infrastructure Planning
  • Software Development
  • Database Management Information System
  • OLAP and Data Warehouse Solution
  • Business Intelligence
  • Network Management Solution

Mission & Strategy

Our mission is to see our customers’ business process improved in terms of efficiency, effectiveness and profitability by employing our software solution.

Our strategy is twofold. First, we develop standard, off-the-shelf software serving a specific profession. Second, we develop custom made software which tailors to our customers’ unique business requirements.